Multitool Ad Campaign

My Role:

Art direction, illustration, graphic design

Company:

Intertek Alchemy

Campaign Goal:

Generate MQLs for Alchemy’s flagship training solution, which includes an LMS and hundreds of courses designed for manufacturers.

Audience:

Manufacturers looking for workplace safety training solutions.

Pain Points:

Many prospects are using courseware designed for office workers, not frontline workers in manufacturing environments.

This ad campaign was used to promote Intertek Alchemy's primary offering. The idea is that Alchemy provides an integrated workplace safety solution, addressing training, reinforcement, and compliance needs in one platform.